THE CEO LAB
Only 2% of founders ever break 1M in revenue. We believe that accessible business education is the key to changing the statistics.
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Meet your host
I’m an unlikely CEO.
With immigrant parents, a Pakistani background, and two daughters, I took my business from $0 to $1B in less than a decade.
But my journey to success was far from conventional: Having to face gender biases in a male-dominated industry while lacking the right guidance and representation resulted in years of struggle, burnout, and costly mistakes.
10 years later and against all odds, I scaled my business to 9 figures.
But I shouldn’t be the exception to the rule…
So, I put together all the knowledge I gathered from scaling my business to dream lengths into a hub of online courses that make business knowledge easy and accessible.
And now it's yours.
Introducing...
THE CEO LAB
Class is in session: Pick your subject, get your pen & paper ready, and get quality business knowledge at your fingertips with these self-paced online courses.
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I NEED SYSTEMS
tHE SYSTEMS LAB
Introducing...
The secret to building a business that can live on without you? Systems.
Let’s talk about how to go from chaos to streamlined success with this step-by-step guide to nailing efficiency.
The Systems Lab arms you with the right systems and playbooks you need to systemize and standardize your company’s processes to ensure you’re scale-ready.
TEACH ME HOW TO PR
tHE PR LAB
Introducing...
We’ve all got a list of dream deals that we would kill to get. What if I told you that the way you tell your story can make or break your chances at getting them?
Let’s dive deep into how to go from a rejected pitch to telling a story that keeps them talking well after you leave the room.
The PR Lab arms you with the step-by-step roadmap to position your business in your industry and get the right people saying the right things about you.
I WANT TIME FREEDOM
tHE time management LAB
Introducing...
Want to scale your business but lack time & energy?
Let’s dive deep into how to go from unclear and overwhelmed to a proactive, efficient, and goal-achieving entrepreneur in only 12 lessons.
The Time Management Lab arms you with a clear and actionable guide to take back your time and start running your business instead of the other way around.
LET'S MAKE MONEY
tHE PRofit LAB
Introducing...
I’ve been where you are: Shying away from my company’s numbers, scared to find out how off I was from my financial goals.
It’s time to look fear in the eye and go from financial avoidance to empowered profitability, even if numbers aren't your thing.
The Profit Lab arms you with the confidence you need over your numbers while demystifying finance as you know it so that you can start generating wealth effortlessly.
I NEED THIS!
tHE MARKETING LAB
Introducing...
Being liked by everyone is not a luxury you can afford, especially in a saturated digital market.
Let’s talk about how to go from blending into the mix to becoming a standout brand, even inside a saturated market.
The Marketing Lab arms you with the right knowledge, systems, and strategies you need to catapult your business through digital marketing.